By M. Isi Eromosele
Behind this remarkable growth are domestic factors, such as
that the expansion of the domestic agricultural sector and an initiative of
reform and opening-up that grew township and village enterprises in
non-agricultural sectors.
Later, an increase in trade due to the opening of the
economy to the outside world realized further economic growth. China ’s
total trade value has expanded some 144-fold to $5.6 trillion.
In particular, the value of exports has grown remarkably
since China
joined the WTO in 2001, leading the country to replace Germany
as the world’s largest exporter.
Impact Of The Global Financial Crisis On The Chinese Economy
The impact of the sharp slowdown of the global economy
caused by the financial crisis has spread to China ,
which until now had maintained high economic growth. Although the Chinese
economy posted growth in excess of 10 percent for five consecutive years, China ’s
real GDP growth rate in 2011 was 9.0 percent,
falling below 10 percent for the first time in many years.
The effects of the slowdown in exports have spread to
production and employment, fueling concern that deterioration in the employment
situation may drag down domestic consumption.
It should be taken
into consideration that the slowdown in the Chinese economy is attributable not
only to external factors related to the world economic crisis but also to
domestic factors, including the effects of the country’s
credit-tightening policy.
On a region-by-region basis, economic growth slowed down
significantly in coastal areas that depend heavily on exports, including
Shanghai and Guangdong Province (Tianjin is the exception because of the many
investment projects that are ongoing in the Tianjin Binhai New Area).
On the other hand, the slowdown in growth was limited in
inland areas and the central region because of their small dependence on
exports compared with coastal areas.
Chinese Economy’s Dependence On Exports
An analysis of China ’s
economic structure in light of the ratios of investment, consumption and
exports to nominal GDP will show that China
has become increasingly dependent on exports in recent years compared with Japan
and the United States .
As processing trade accounts for about 50 percent of Chinese
exports, a slowdown in exports presumably produces a relatively large impact on
the Chinese economy, although the unit export price and added value of Chinese
products are lower than those of Japanese products, for example.
Since the Chinese economy also depends heavily on investment
to enable the Chinese economy to achieve sustainable growth, it is necessary
for the nation to establish a demand structure with well-balanced dependence on
investment, consumption and net exports and to strengthen domestic demand by
expanding consumption demand in particular.
Decrease In Exports Demand
Although the value of Chinese exports posted growth in
excess of 20 percent every year between 2002 and 2010 after China
joined the WTO, it fell as much as 25.7 percent by February 2010 on a
year-on-year basis.
The decline in exports was due in large part to shrinkage of
demand from developed countries caused by the world economic crisis and the
ensuing decrease in the supply of parts to other Asian countries.
A look at the destinations of Chinese exports by type of goods
shows that about 60 percent of exports of consumer goods are bound for the United
States and Europe ,
indicating that exports of such goods are susceptible to changes in demand from
those regions.
While about 50 percent of exports of parts are bound for Asia ,
including Japan ,
about 60 percent of exports of consumer goods from Asia
are bound for the Untied States
and Europe . This indicates that Chinese exports of parts
depend significantly on final demand from the United
States and Europe .
Measures To Expand Domestic Demand With 4-Trillion-Yuan Investments
The Chinese government plan to implement a 4-trillion-yuan
investment program by the end of 2012, centering on infrastructure development.
The fields of projects covered by the package are (i)
construction of houses for low- and middle-income people as a social security
measure, (ii) development of rural infrastructure, (iii) development of key
infrastructures including railways, roads, airports and power facilities, (iv) promotion of medical and
sanitary projects and culture and education-related projects, (v) development
of the ecological environment, (vi) voluntary innovation and structural
adjustments and (vii) post-disaster reconstruction in earthquake-hit areas.
These are seven of the fields of projects covered by the “10
Major Measures For The Promotion Of Domestic Demand And Economic Growth,”
adopted earlier this year. When these measures were adopted, the budget
allocations for infrastructure development projects such as the construction of
railways, roads, airports and power facilities totaled 1.8 trillion Yuan,
nearly half of the total investments.
The central government will bear 1.18 trillion Yuan of the 4-trillion-yuan
investments under the economic stimulus package, with the rest to be borne by
regional governments, state-owned banks and private companies.
Measures Taken By Regional Governments To Expand Domestic
Demand
Following the announcement of the 4-trillion-yuan economic
stimulus package, regional governments adopted investment plans one after
another. Investments proposed by regional governments total more than 20
trillion Yuan.
It is notable that the governments in inland regions in the
southwest, including the Sichuan
province, the Yunnan province and
Chongqing City ,
and coastal regions in the southeast including the Jiangsu
province, the Guangdong province,
Shanghai City
and the Shandong province, proposed
a particularly large amount of investments.
Inland regions, which were significantly affected by a
slowdown in exports, presumably because they are the homes of migrant workers
working in coastal regions, drew up active investment plans just like coastal regions.
Trends In China ’s
Consumption Market
Total retail sales of social consumer goods in 2010 amounted
to 10.8 trillion Yuan, which
represented a year-on-year growth of 21.6%, higher than the
previous year’s rise of 16.8%. However, on a monthly basis, after peaking in
August and September 2010, growth in total retail sales of social consumer goods
slowed down due to the impact of the world economic crisis. Consumption fell
more steeply in coastal areas than in the western and central regions.
A comparison of the trends in consumption in urban areas and
rural areas shows that although growth in the former previously exceeded growth
in the latter, this pattern has been reversed since November 2010.
In March 2011, consumption in urban areas posted a year-on-year
growth of 13.7%, a higher growth than in February and the highest growth since
that of 10.9% recorded in December 2010.
Meanwhile, consumption in rural areas posted a year-on-year
growth of 16.9%, the highest growth since that of 16.1% recorded in September 2010,
confirming that consumption is growing more strongly in rural areas than in urban
areas.
Toward Growth Based On Expanded Domestic Consumption
Although consumption of some products is growing, there are
concerns over how an increase in the number of unemployed people and a slowdown
in growth in wages will affect future consumption in China .
In order to enable the Chinese economy to grow in earnest, it
is necessary not only to generate temporary effects through individual policy
measures but also to achieve growth based on sustainable expansion of domestic consumption.
Additionally, while consumption in China
is expanding, it still accounts for only a small portion of GDP compared
with investment and exports. Therefore, in order to ensure that the Chinese
economy continues sustainable growth, it is also necessary to change the
country’s economic structure by expanding domestic consumption.
However, in order to further expand consumption in China ,
it is important to raise the income of the 820 million people who live in rural
areas. The income level in urban areas was 2.4 times as high as that in rural
areas in 2008, and the difference has been increasing since then, expanding to 3.3
times in 2011.
Although there is much room for a future expansion of domestic
consumption, including an increase in the diffusion of durable consumer goods
in rural areas, the consumption propensity, which represents the ratio of income
used for consumption to the disposable income has been declining, indicating
that more of income is being set aside for savings than for consumption.
M. Isi Eromosele is
the President | Chief Executive Officer | Executive Creative Director of Oseme
Group - Oseme Creative | Oseme Consulting | Oseme Finance
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2012 Oseme Group
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